412.788.2711

OUR TEAM

LORI

AVEDA Master Stylist


Specialties:
Curly Hair, men's &
Women's Precision Haircutting & Perming


Hours:
Monday 3pm - 8pm &
Tuesday 1pm - 8pm

ABBY

AVEDA Master Stylist
Director, Salon Operations


Specialties:
Highlights, Dry Haircuts &
Straightening & Smoothing Treatments


Hours:
Tuesday 10am - 7pm, Wednesday 10am - 7pm & Thursday 10am - 7pm

CHELSEA

AVEDA Master Stylist
Director, Purchasing & Merchandising


Specialties:
Color Specialist, Fashion Colors, Hair Extensions 


Hours:
Tuesday 10am - 7pm, Wednesday 10am - 7pm, Thursday 10am - 7pm & Saturday 10am - 3pm

ASHLEY

AVEDA Senior Stylist


Specialties:
Lived-In Blonds, Balayage & Smoothing & Straightening Treatments


Hours:
Monday 3pm - 7pm, Tuesday 10am - 7pm,
Wednesday 10am - 7pm, Saturday 10am - 3pm

AMBER

AVEDA Stylist


Specialties:
Highlights, Haircutting & Hair Extensions

Hours:
Tuesday 10am - 3pm, Wednesday 10am - 7pm, Thursday 3pm - 8pm


 

Oksana

Paramedical Esthetician & Nail Technician


Specialties:
DMK Skin Revision Treatments, Russian E-file Manicure & DMK Medical Grade Pedicure

Hours:
Tuesday 9am - 6pm, Wednesday 9a - 6pm, Thursday 10am - 6pm,
Friday 9am - 3p, Saturday 9am - 3pm

JAMIE

Licensed Esthetician


Specialties:
AVEDA Facials, Peels, European Face, Neck & shoulder Massage & Brow Tinting & Shaping 


Hours:
Thursday 10am - 4pm, Friday 10am - 3pm & Alternating Saturdays

MATT

Massage Therapist


Specialties:
Deep Tissues, Trigger Point & Myofascial Massage


Hours:
Wednesday 10am - 7pm, Thursday 10am - 7pm
& Saturday 9am - 3pm

TIFFANY

Massage Therapist


Specialties: Swedish & Deep Tissue, Prenatal, Hot Stone & FST (Facial Stretch Therapy)


Hours: Tuesday 11am - 3pm

AVEDA Hair – Lilly Style

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Specialties:
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Hours:
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STEPHANIE

Front Desk Concierge

AMY ZDILLA

Owner, Rewired Strategies


Content Creator, Newsletter Designer &
Social Media Strategist 

HOWARD LERDA

Owner & Property Manager

NICOLE LERDA

OWNER

MaxxCole Beauty & Boutique Co.

Nicole Lerda is the Founder and Luxury Boutique & Gift Curator of MaxxCole Beauty & Boutique Co., an AVEDA beauty, wellness, and lifestyle destination established in 2020 with a mission to create more than a traditional salon or boutique. After building a successful career with two Fortune 50 financial institutions, Nicole combined her passion for business, hospitality, and exceptional customer experiences to create a place where women feel supported, appreciated, empowered, and genuinely cared for. Today, MaxxCole Beauty & Boutique Co. is home to a team of 16 dedicated professionals committed to helping women look and feel their very best. The company offers luxury beauty and wellness services, including AVEDA hair services, professional hair extensions, nail services, AVEDA facials and skincare, therapeutic massage, and award-winning DMK medical-grade Skin Revision treatments as a certified DMK MD Skin Clinic.Beyond the Salon and Spa, Nicole serves as the company’s Chief Buyer and Gift Curator, personally selecting every collection featured in the MaxxCole Boutique. The boutique offers an elevated shopping experience with thoughtfully curated women’s fashion, unique gifts, home décor, accessories, and luxury personal and corporate gifting services. From custom-curated gift collections and client appreciation programs to employee recognition gifts and event favors, MaxxCole creates memorable experiences that leave lasting impressions. Nicole’s commitment to entrepreneurship, innovation, and community has earned both personal and professional recognition. In 2021, MaxxCole Beauty & Boutique Co. was honored as the Women-Owned Small Business of the Year. In 2022, Nicole received the Encourage Pillar Award from Brave Women Project in recognition of her dedication to empowering and supporting women throughout the Pittsburgh region. Nicole also serves on the Board of Directors for Brave Women Project. As Capital Advancement Chair, she leads the organization’s fundraising initiatives, and as Co-Chair of the BWP Pillar Awards, she helps recognize and celebrate women making a lasting difference in their communities. Whether serving clients through transformative beauty and wellness services or curating meaningful gifts that celebrate life’s most important moments, Nicole believes that when women feel valued, confident, and cared for, they are empowered to become the very best version of themselves.

NICOLE LERDA

OWNER - MaxxCole Beauty & Boutique Co.

Nicole Lerda is the Founder and Luxury Boutique & Gift Curator of MaxxCole Beauty & Boutique Co., an AVEDA beauty, wellness, and lifestyle destination established in 2020 with a mission to create more than a traditional salon or boutique. After building a successful career with two Fortune 50 financial institutions, Nicole combined her passion for business, hospitality, and exceptional customer experiences to create a place where women feel supported, appreciated, empowered, and genuinely cared for. Today, MaxxCole Beauty & Boutique Co. is home to a team of 16 dedicated professionals committed to helping women look and feel their very best. The company offers luxury beauty and wellness services, including AVEDA hair services, professional hair extensions, nail services, AVEDA facials and skincare, therapeutic massage, and award-winning DMK medical-grade Skin Revision treatments as a certified DMK MD Skin Clinic.Beyond the Salon and Spa, Nicole serves as the company’s Chief Buyer and Gift Curator, personally selecting every collection featured in the MaxxCole Boutique. The boutique offers an elevated shopping experience with thoughtfully curated women’s fashion, unique gifts, home décor, accessories, and luxury personal and corporate gifting services. From custom-curated gift collections and client appreciation programs to employee recognition gifts and event favors, MaxxCole creates memorable experiences that leave lasting impressions. Nicole’s commitment to entrepreneurship, innovation, and community has earned both personal and professional recognition. In 2021, MaxxCole Beauty & Boutique Co. was honored as the Women-Owned Small Business of the Year. In 2022, Nicole received the Encourage Pillar Award from Brave Women Project in recognition of her dedication to empowering and supporting women throughout the Pittsburgh region. Nicole also serves on the Board of Directors for Brave Women Project. As Capital Advancement Chair, she leads the organization’s fundraising initiatives, and as Co-Chair of the BWP Pillar Awards, she helps recognize and celebrate women making a lasting difference in their communities. Whether serving clients through transformative beauty and wellness services or curating meaningful gifts that celebrate life’s most important moments, Nicole believes that when women feel valued, confident, and cared for, they are empowered to become the very best version of themselves.